Watch: The Difference - @lowcollege & @marcusariah

After the record went off for our A Side B Side Interview Joe College & Marcus Ariah, I watched them chop up the schematics of some of the album rollout. They debated what songs were getting video treatments and how the idea of Time's Up was to make it a "spectacle." 

It's only right that the concept behind, The Difference was a let out after the function. You know that 2 AM last minute trying to holla at the girl you made eyes with at the party. Hungry as hell so we go to the chicken spot and the whole place is full up with people with the same ideas as you. Sure your late night cravings are the same, but Marcus and Joe tell us why you're not cut from the same cloth. At least until you get to track ten. In the meantime, check out the FLEXX FILMS directed visual for The Difference below.